Headline as a persuasive tool in publicistic discourse 124 both within and outside its

both within and outside its direct control

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Headline as a persuasive tool in publicistic discourse 124 both within and outside itsSeminar paper from the year 2008 in the subject English Language and Literature Studies Linguistics, grade: 8 ECTS (out of 10), University of Groningen, course: M. A. "Euroculture: Europe in the Wider World", language: English, abstract: In this paper the headline of English speaking newspapers and magazines has been studied as an independent and effective persuasive element of a text. In this paper I want to discuss, how susceptible are we to